They said it couldn't be done
Tweet Hunter
What they said
“I really dislike the product and what it stands for...this product is polluting Twitter and it seems to be pissing off genuine content creators.”
What actually happened
Exit
$8M total ($2M upfront + $6M earnout) — sale to lempire at x10+ ARR multiple
by January 2023
The Founder
The Numbers
Oct 2021
Dec 2022
Jan 2023
The Journey
January 2021
LaunchTibo and Thomas Jacquesson launch Pony Express product studio; commit to shipping one product per week.
May 2021
MilestoneAfter 11 products shipped (8 with users, 4 with revenue), Tweet Hunter emerges as the breakout — MVP built in 2 weeks using Next.js and Firestore.
July 2021
LaunchTweet Hunter launches on Product Hunt — #2 Product of the Day, 124 comments. First customers from Tibo's existing Twitter audience.
October 2021
MilestoneIndie Hackers AMA: '$150K ARR in 4 months.' 15% weekly growth. Critics call it click-bait valuation and Twitter pollution. JK Molina joins as co-founder with equity.
March 2023
MilestoneEarnout period begins. Two years inside lempire to hit revenue milestones. Tibo later calls it 'very stressful' and says he'd never sell again.
The Pattern
“Tweet your revenue. Watch the haters become customers.”
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