They said it couldn't be done
ShipFa.st
What they said
“This is just Next.js boilerplate. You can get this free from Vercel's own templates.”
What actually happened
Revenue
$150,000+/month (~$1.8M ARR)
by January 2025
The Founder
The Numbers
Aug 2023
Dec 2023
Jun 2024
Jan 2025
The Journey
August 2023
LaunchShipFa.st launches after Marc Louvion's 12th failed side project. First week: $3,000 revenue.
October 2023
LaunchProduct Hunt launch: top product of the day in developer tools.
October 2023
PressHN thread: 'just a boilerplate' criticism goes viral. Revenue continues climbing.
December 2023
Milestone$90,000/month revenue, 5 months after launch.
March 2025
MilestoneTotal 2025 revenue reaches $1,032,000. ShipFa.st becomes one of the highest-grossing solo-founder developer tools.
The Pattern
“Dismissed early. Dominant later.”
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